Hydraluxe Professional

Professional

Hydraluxe Professional

For
Hydration, Finishing and protection
Where
Professional use, in the salon

Hydraluxe: hydration, in the chair

Hydraluxe answers hair that drinks in product and still feels parched, no matter its chemical past, moving hydration through the fibre in three layers rather than coating just the top one.

Built for

Dry, porous or opaque fibre, with or without a chemical history.

Technology

Sugar beet derived amino acids and trehalose, moving through the fibre in three layers.

In the chair

A four-step protocol: Prime D-Tox, Shampoo, Moisture Infusion, Balm.

The Hydraluxe four-step protocol

Step 1

Prime D-Tox

A chelating pre-treatment that lifts metal ions and hard water residue.

Prime D-Tox (500ml) Prime D-Tox (500ml)
Step 2

Shampoo

Cleanses without stripping moisture, on wet hair and scalp.

Hydraluxe Shampoo (1000ml) Hydraluxe Shampoo (1000ml)
Step 3

Moisture Infusion

The core hydration step, on damp lengths and ends, then rinsed.

Hydraluxe Moisture Infusion (1000ml) Hydraluxe Moisture Infusion (1000ml)
Step 4

Balm

Leave-in seal with heat and UV protection. The only step never rinsed out.

Hydraluxe Balm (300g) Hydraluxe Balm (300g)

Prime D-Tox also sells as its own pre-colour service, especially where the water runs hard.

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Why does Prime D-Tox come before the shampoo, not after?
It is a chelating step that lifts metal ions and hard water residue first, so the shampoo and Moisture Infusion that follow are not working against mineral build-up.
Can Prime D-Tox be sold as its own service?
Yes. It also works as a standalone pre-colour or pre-chemical detox, a useful argument in a hard water city like London.
Which step is the only one left in the hair?
The Balm. Prime D-Tox, the Shampoo and Moisture Infusion are all rinsed out before it goes on.
Does Hydraluxe carry a vegan or sulphate free claim?
No. None of the four products carry a V-Label vegan seal, and the Shampoo lists Sodium Laureth Sulfate.

Bring Hydraluxe into your salon

Apply for a Piur London professional account to stock the full four-step hydration protocol.